Attention plant-based professionals over 30
Lose 10–20 lbs. of fat while building muscle, without sacrificing your schedule, favorite foods, or values
Whether you're already plant-based or just starting out, we'll show you exactly what to eat.
The Game Changers
You Are What You Eat
Muscle & Fitness
On Purposewith Jay Shetty
Talks at Google
Impaulsive
Heal Thyself
Client results
Every one of them did it 100% plant-based
−8.3 lb fat, +1.5 lb muscle in 8 weeks
Leaner and stronger in 8 weeks
+7 lb muscle, −7 lb fat
30+ lb lost, post-menopause
Results from real clients who followed the program consistently. Individual results vary. Clients with fat-loss goals typically lose about 0.5–1 lb per week.
Here's what we'll do in your first 6 months, and beyond:
This is not a cookie-cutter program. This is a lifestyle upgrade. Most clients see change within the first few weeks, but our goal is a lifestyle that keeps you healthy and fit without feeling restricted. We do this in three phases:
Map
Diagnose what's working, what isn't, and then design your custom blueprint.
- Diagnose what's working, and what's been holding you back
- Design your custom blueprint: calories, protein and training around your real week
- Solve protein without living on beans or shakes
- Set up your environment so good habits are the easy ones, not a test of willpower
Modify
Adjust from your data and feedback, every week.
- Adjust your plan every week from your data and feedback
- Give it enough time to push past plateaus instead of quitting at them
- Catch old habits as they show up, and rewrite the thinking behind them
- Plan around work trips, dinners out and busy weeks
Master
From trying to get it right, to not getting it wrong.
- Shift from trying to get it right to not getting it wrong
- Build an identity that makes the habits feel effortless
- Loosen tracking step by step, without losing your results
- Keep progressing with a system that grows with your new goals
🗺️Month 1 · Map
Like any journey, we start by getting clear on where you are and where you want to go.
Most plant-based eaters we work with aren't eating junk. They're guessing.
What we do
- Diagnose what's working, and what's been holding you back
- Design your custom blueprint: calories, protein and training around your real week
- Solve protein without living on beans or shakes
- Set up your environment so good habits are the easy ones, not a test of willpower
Does this sound like you?
- You eat clean and train hard, but the scale won't move
- You're not sure how much protein you need on plants
- Every plan you've tried was built for someone with free time
Done when you open the app and know exactly what to eat and train today.
🔁Months 2–3 · Modify
This is where your body starts changing.
Every week you check in, and we adjust from what actually happened.
What we do
- Adjust your plan every week from your data and feedback
- Give it enough time to push past plateaus instead of quitting at them
- Catch old habits as they show up, and rewrite the thinking behind them
- Plan around work trips, dinners out and busy weeks
Does this sound like you?
- You start strong on Monday and fall off by Thursday
- You lose a few pounds, then stall
- Work trips and dinners out wreck your week
Working when the scale and the mirror move together, week after week.
🔒Month 4+ · Master
Then we lock it in, so it lasts.
Losing weight is the easy part. Keeping it off is the goal.
What we do
- Shift from trying to get it right to not getting it wrong
- Build an identity that makes the habits feel effortless
- Loosen tracking step by step, without losing your results
- Keep progressing with a system that grows with your new goals
Does this sound like you?
- You've lost weight before and it came back
- You don't want to track food forever
- You worry about what happens when coaching ends
Most programs stop at the weight loss. We don't.
Meet your team
Nimai Delgado
Head coach · IFBB Pro · Certified in Plant-Based Nutrition- The world's first IFBB Pro bodybuilder born and raised plant-based
- Featured twice on Netflix: The Game Changers and You Are What You Eat
- The first vegan on the cover of Muscle & Fitness
- Former personal trainer to seven-time F1 champion Lewis Hamilton and to Jay Shetty
- 20,000+ client transformations since 2018
Kiley Williams
Your 1:1 coach · Certified Personal Trainer & Women's Health Coach- Over a decade coaching clients through every phase of life
- ACE Certified Personal Trainer, Health Coach and Fitness Nutrition Specialist
- Certified in plant-based nutrition
- Pre & postnatal, menopause and cycle-syncing specialist
- Former Division I and professional soccer player, and a mom of two
500+ recipes in your app
Vegan food you'll actually want to eat, without hours in the kitchen.
What your support looks like
You're not waiting weeks for answers. You're not guessing. You're not doing this alone.
Why most people don't succeed on a plant-based diet
Before working with us, most of our clients were doing some version of the same thing:
- Not getting enough protein
- Relying on beans as their only protein source
- Going raw vegan and running on empty
- A trainer, doctor or relative telling them it can't work
- No plan to go fully plant-based at a pace that sticks
- Copying a bodybuilder's meal plan that doesn't fit a desk job
- Cutting calories hard all week, then rebounding at the weekend
- Training hard with no plan for progress
Not because they lack discipline. Because they were doing it alone.
This program removes the guesswork. You get a clear plan, expert eyes on it every week, and changes the moment something stalls.
More client results
Different ages, starting points and goals. All plant-based.
Results from real clients who followed the program consistently. Individual results vary. Clients with fat-loss goals typically lose about 0.5–1 lb per week.
How to get started
Apply below. It takes about 60 seconds.